What We Do!

Flux Communications is in the business of publicity. No, publicity is NOT advertising, or web design, or brochures or promo girls; or my personal favourite…..publishing books.

Publicity is the careful art of placing a company’s information, key spokespeople or key messages into the public sphere in the very credible form of media editorials, ie, articles in newspapers, magazines, internet and blog sites, social media and radio and television interviews to mention a few. Of all the various communication channels, one of the most valuable and powerful vehicles is that of publicity.

Publicity can generate awareness and interest around your company and raise the profile of your offering to your desired target market. No campaign can be successful without a comprehensive marketing mix that includes a well thought out strategic publicity campaign.