Campaign Strategy
Realizing that not everyone has the exact same needs; we prefer to meet with potential clients to discuss their specific needs and goals in order to come up with a “perfect fit” proposal for their needs. Flux Communications works on an hourly rate of R1,000 per hour. Our minimum entry retainer starts at R10 000.00 per month which equates to 10 hours of our professional time.
For project campaigns our minimum entry project fee is R15 000.00 which equates to 15 hours of our professional time.
For both projects and retainers the fee increases if more hours are required.
All retainers are billed monthly in advance, and projects require a 50% payment up front with the remainder paid upon completion of the project.
The media selection process is determined by the required target market of a specific campaign, ensuring that the medium reaches the desired individuals. Media selection could include the following avenues of communication:
- Community newspapers
- Regional newspapers
- National newspapers
- Trade publications
- Consumer publications
- Community radio stations
- Regional radio stations
- National radio stations
- News and trade/retail websites
- Television
- Social Media – Facebook and Twitter